Pantone Declares Another Year of Blue
By Jessica TestaDec. 4, 2019
Can the latest color of the year help people feel better? Or just help sell a lot of stuff?
![It’s blue.](https://i0.wp.com/static01.nyt.com/images/2019/12/04/fashion/04PANTONE-Quad/04PANTONE-Quad-articleLarge.jpg?w=651&ssl=1)
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“Many of us,” the color company said in a recent presentation, feel anxious, “completely overloaded and perpetually stressed.” The antidote, according to Pantone’s swatch psychologists? Blue. Specifically: Classic Blue.
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